Marketing calculators
Quick calculators for ROAS, ad metrics, budgets and email performance, all in ₹. Your numbers stay in your browser.
Break-even ROAS
Find the minimum ROAS you need to avoid losing money.
PPC metrics
CTR, CPC, CPM, conversion rate and cost per acquisition.
Ad budget planner
Work backwards from how many leads or sales you want per month.
Email metrics
Open rate, click rate, click-to-open and unsubscribe rate.
Free tools we recommend
Official, free tools from Google and Meta that every marketer should know.
Google Search Console ↗
See search queries, indexing and site issues.
Free · ExternalGoogle Keyword Planner ↗
Keyword ideas and estimated costs.
Free · ExternalGoogle Trends ↗
Compare interest over time and by state.
Free · ExternalPageSpeed Insights ↗
Check page speed and Core Web Vitals.
Free · ExternalRich Results Test ↗
Validate your structured data.
Free · ExternalMeta Ad Library ↗
See ads any brand is currently running.
Free · ExternalGoogle Analytics ↗
Measure website visitors and conversions.
Free · ExternalGoogle Tag Assistant ↗
Debug your tags and conversion tracking.
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